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Episode 72 - 3/11/2017 Author & CEO of Double Forte PR & Digital Marketing Lee Caraher

Golden Nuggets


​​​• CHO: Chief Home Officer
• CBO: Chief Bacon Officer
• Difficult to serve “The Street” and clients at the same time
• Not just make a buck, but make a difference
• Communication has changed so much in the last ten years
• When there is a meltdown, you need to examine your business model
• Big doughnut hole of experience
• Company without Millennials is a company without a future
• You let the team down
• If your employees are dead to you after they leave…
• Listen loudly
• High input, low democracy
• No social media after 9:00 PM
• Eat with an employee per week
• Walk and talks
• Work hard to get opposing points of view



Lee Caraher is the CEO of Double Forte PR & Digital Marketing; she's known for her practical solutions to big problems.


Lee is the author of Millennials & Management based on her experience with failing and then succeeding at retaining Millennials. Her next book, The Boomerang Principle will be published in April 2017